01 Introduction to privacy
02 Protecting individual privacy
03 Managing personal information
04 Online identity and reputation
Learning objective: You will learn how to protect your individual privacy and how to protect others privacy and safety
Privacy refers to freedom from intrusion but can vary based on personal choice and cultural context.
It includes your right to control
Many online services have privacy policies that state what individual information is collected and how it will be used. For many services, you are encouraged to read these policies and terms of service and agree to them before signing up.Many online services have privacy policies that state what individual information is collected and how it will be used. For many services, you are encouraged to read these policies and terms of service and agree to them before signing up.
Learning objective: You will learn how to protect your individual privacy and how to protect others’ privacy and safety.
The personal information you choose to share online can become part of your online identity and reputation. Think about what the information you share about yourself says to others. Think about other people’s privacy and how you interact with others through online communities.
Private materials can include personally identifiable information, intellectual property and copyrighted material. Let’s explore each of these areas in greater detail.
Personally identifiable information (PII) is any information that can help identify a person, directly or indirectly. Government-issued identification Addresses and location (home, office), geo-tagged photos and location sharing Banking or credit card number Fingerprints and face/retina scans Medical history Financial status, investment and loans Employment, marital and family status
Not everyone wants to share everything with everyone. Some people are more comfortable sharing personal information publicly, while others are less comfortable with the idea.
Gebre recently had a kidney transplant. His friends and family held an online fundraiser to support his treatment and publicized it widely on social media.
Kiya is excited about her upcoming wedding to Henok, but she does not feel comfortable sharing this information on social media.
Endris is active in a Facebook group for people with HIV/AIDS but does not want his broader group of friends to know about his diagnosis.
There are usually broad community guidelines relating to privacy for most applications online. No matter which application or site you are visiting, you should be aware of what you can and cannot post. On Meta platforms, it is not allowed to post personal or confidential information about yourself or of others. Such content is removed. You can also report imagery that you believe to be in violation of your privacy rights.
01. What types of features do you typically use to manage your privacy?
02. What could you use in the future? tag/untag photos, profile visibility, searchable information, location sharing
When someone passes away, friends and family can request Facebook to memorialize the account. Once memorialized, the word “Remembering” appears above the name on the person’s profile so the account is now a memorial site and protects against attempted logins and fraudulent activity. To respect the choices someone made while alive, Facebook aims to preserve their account after they pass away. Facebook has also made it possible for people to identify a legacy contact to look after their account after they pass away. To support the bereaved, in some instances Facebook may remove or change certain content when the legacy contact or family members request it.
You post a picture a weekend celebration. Someone tagged in the photo was supposed to be at work and is worried their employer will see the photo.
What should you have done?
What can you do now?
Asked permission before sharing
Remove the photo; untag those in the photo who have not given permission to be shared; change the settings for who can view the photo
Learning objective: You will learn how personal identifiable information is shared on the Internet.
You should be aware of what information you are sharing with others. It is important to make smart decisions about where, when and for what purpose you are sharing information by using the appropriate privacy tools.
01. How do you feel about geo-tagging?
02. Why might some people be uncomfortable with sharing this type of information?
What information do you share that is public, private or shared in a limited manner? Do your privacy settings differ for different types of content? Do your privacy settings differ across platforms?
Consider not just your individual privacy settings but also the privacy settings in other places you interact with people online, such as in the following places:
The best way to report abusive content or spam on Facebook is by using the Report link near the content itself.
You can report profiles, posts, posts on your timeline, photos and videos, messages, pages, groups, events, comments, Ads on Facebook
Review your social media posts and identify one that was intended for a particular audience (friends, family, professional contacts, etc.). Practice modifying the settings for who can view that post. Reflect: How would managing your content in this way help you better control your privacy and online representations?
Includes: how to set your profile to private, how to link to your profile on other platforms, how to remove followers, how to turn comments on or off and how to check who can see what you share.
Learning objective: You will understand that you can develop and manage your online reputation and identity by taking important privacy measures.
A digital footprint is all of the information about an individual that exists online or in the public domain. This can include personal information shared by the individual, audio files, photos, social media posts, text and videos, interactions with family, friends, groups and organizations through comments and Likes.
Just as you leave footprints when walking, you leave digital footprints while browsing and interacting online.
Online identity: What does the information in the results say about you?
Online reputation: How might others react to the information that appears in your search results?
Is there anything you might want to change about your online identities? If so, what and why?
An individual’s identity can include their personal beliefs, characteristics, interests and traits. It can also include their membership and participation in community groups based on their identifying characteristics or personal interests.
Your online identity is how you present yourself in an online setting. People actively make their own online identities.
You can control your online identity differently in different settings or situations.
An individual’s reputation includes the beliefs or opinions others have about that individual.
Your online reputation is how others view you in an online setting.
Your online identity can impact your online reputation, but you do not have complete control over your online reputation.
Your online reputation might differ with different people or groups based on their unique beliefs, experiences and opinions.
Often, information shared online is interpreted differently by different people. That is why it is important to think about the message someone sends before you share that information.
Representation is media (images, photos, videos), symbols (emojis, GIFs, memes) or text that expresses or represents someone or something.
Choose one person in a different group with sufficient social media presence. Based on what you see in their profile, write a short description of each person’s online identity. What does that person care about most? How do you know? What kind of online reputation might they have with friends, family or other people?